Margin is the measure.
Not revenue.
Retail is a margin business. Revenue growth without margin improvement is more complexity for the same return. The retailers growing profitably right now have built AI into the decisions that protect and build margin: what to hold, at what price, in which channels, for which customers.
+3.1pp
Gross margin improvement
–77%
Stockout rate on top SKUs
$1.4m
Overstock cleared
0
Range or buying changes needed
Retail distributor. AI demand forecasting and dynamic pricing deployed across 3,000 SKUs.
Where the margin is.
Demand forecasting
AI-driven stock planning that reduces overstock and stockouts simultaneously — the two biggest margin destroyers in retail, solved by the same model.
Stockout rate: 23% → 4%
Dynamic pricing
Real-time price optimisation across SKUs, channels, and customer segments. Margin-per-SKU intelligence no manual team can run at scale.
+3.1pp gross margin without buying changes
Customer lifetime value
Identifying high-value customers earlier, improving retention investment allocation, and reducing churn before it shows in revenue.
Higher retention spend ROI
Assortment optimisation
AI analysis of what the range should be, by location or channel, to maximise sell-through rate and margin contribution.
Higher sell-through, less markdown
Returns reduction
Pattern analysis on returns data to identify product, sizing, or description issues before they become systemic costs in your P&L.
Returns cost reduced
A distributor with $2.1m in slow-moving stock and $1.4m in lost sales from stockouts — simultaneously.
The business had capital tied up in overstock while simultaneously losing sales to stockouts on its fastest-moving lines. The two problems were mirrors of the same underlying issue: inventory decisions made on instinct rather than data.
We deployed AI demand forecasting and dynamic replenishment across the full product range. The system forecasts at SKU level, accounts for seasonality, promotions, and lead times, and adjusts reorder triggers automatically.
$1.4m of overstock cleared within 6 months. Stockout rate on top SKUs reduced from 23% to 4%. One third-party warehouse site was eliminated. Dynamic pricing across 3,000 SKUs added 3.1 percentage points of gross margin without a single change to buying or ranging.
Overstock
$2.1m tied up
$1.4m cleared
Stockout rate
23%
4%
Gross margin
Baseline
+3.1pp
Warehouse sites
3 sites
2 sites
AI-improved retail & consumer businesses are attracting premium valuations.
Consumer businesses with a clear DTC component, demonstrable margin improvement, and a scalable brand have strong positioning for Euronext Growth and NASDAQ Dubai listings. International brand story and digital revenue mix matter to institutional investors. The combination of AI-improved margins and growth potential makes a compelling IPO narrative.
What we look for
Revenue of $10m+ with a meaningful volume of transactions online or across multiple locations
Assortment complexity or pricing decision volume that manual processes can't handle
A brand with growth potential beyond its current market
Management ready to compete on margin, not just revenue
Talk to us about your retail or consumer business.
We'll tell you honestly whether we think we can help — and what that would look like.